A bet on the outdoor creator economy.
Boutique. Outdoor-only. Tier-1 markets.
Cortex Influence was built on a simple observation. Outdoor brands raised serious capital, hired marketing teams, and then hit a wall when they tried to run sponsored content with creators. The space was fragmented. Generalist influencer agencies didn't know which creator hunts elk versus fly-fishes versus sleeps in a rooftop tent. Direct outreach was too slow.
We built the agency that should have existed. Outdoor-only roster. Real ops. Tier-1 English-speaking markets. We don't take everyone, and we don't pitch every brand. The creators we sign are people we'd recommend to a friend running a gear company; the brands we work with are products we'd actually pack.
From Toronto, across four markets.
Headquartered in Toronto. Our roster covers the US, Canada, UK, and Australia.
- United States
- Canada
- United Kingdom
- Australia
Sister agencies. Same operator playbook.
Cortex sits inside a small network of specialist creator agencies. When a brief sits outside our outdoor lane, we route it to a partner who runs their own niche the same way we run ours — exclusive roster, full-stack ops, CPM with cap and floor.
Scaffold Influence
Same operator model, different niches. Where briefs go when a brand's audience sits outside the outdoor lane.
Vellum Influence
A new specialist agency joining the network. Site and roster going live shortly.