We connect outdoor brands with the YouTubers, TikTokers, and Instagrammers their audiences trust. We handle the deals, contracts, payments, and reporting end-to-end.
Outdoor brands want to advertise to the people who already watch creators talk about gear, trails, lakes, and campgrounds on YouTube, TikTok, and Instagram. Real videos. Not pop-up ads.
We're the people who set those deals up. We pick the right creator for the brand, write the contract, make sure the legal side is clean, get the creator paid, and send the brand a report when the campaign ends.
Brands get sales. Creators get paid. We sit in the middle and run the work.
A tight bench of outdoor-native creators on YouTube, TikTok, and Instagram. No lifestyle creators we ‘also work with.’ No recycled travel vloggers. Every deal routes through Cortex.
Geo, age, content style, prior sponsor performance. We hand-pick a shortlist of four to six creators per campaign. The right creator, not the biggest.
Negotiation, FTC-compliant contracts, deliverable reviews, payment processing. Your team approves the brief and watches the dashboard. We handle the ops.
Predictable spend, fair pay, verified views. Mid-campaign and end-of-campaign reports against the view target you locked at signing — not estimated reach.
A tight bench of outdoor-native creators on YouTube, TikTok, and Instagram. No lifestyle creators we ‘also work with.’ No recycled travel vloggers. Every deal routes through Cortex.
Geo, age, content style, prior sponsor performance. We hand-pick a shortlist of four to six creators per campaign. The right creator, not the biggest.
Negotiation, FTC-compliant contracts, deliverable reviews, payment processing. Your team approves the brief and watches the dashboard. We handle the ops.
Predictable spend, fair pay, verified views. Mid-campaign and end-of-campaign reports against the view target you locked at signing — not estimated reach.
Brands don't need another roster page. They need a partner that runs the whole campaign — sourcing, briefs, contracts, FTC compliance, deliverable reviews, payment, reporting. That's the entire job, and it's all we do.
Most agencies stop at the intro. We run the full campaign — every contract clause, every FTC line, every payment, every report.
Every creator on our list lives in the outdoors. No lifestyle creators we ‘also work with,’ no recycled travel vloggers.
CPM with a view cap and a guaranteed floor. Predictable for finance, fair to creators, no padding.
You lock in a view target at signing — say 500K views across the integration. Creators are paid against actual views as they accumulate toward that target. Predictable pricing per view, predictable spend, no vanity-reach surprises.
You set the view target. We match it to the right creator tier, audience, and brief.
Creators are compensated against verified views — not estimated reach. Mid-campaign and end-of-campaign reports show exactly where you are against the target.
We handle the contract, the brief, the FTC line, payments, and reporting against your view target. Your team approves the brief and watches the dashboard.
We sign and represent a tight roster of outdoor-native creators across YouTube, TikTok, and Instagram. No coordination across five agencies — every booking goes through us.
We match on audience data, not vibes. Geo, age, content style, prior sponsor performance. The right creator, not the biggest one.
Negotiation, FTC-compliant contracts, deliverable reviews, payment processing, and post-campaign reporting. Your team stays out of ops.
Thirty minutes. Goals, budget, audience targets, timing. We tell you whether we're the right fit before we send anything.
Within 48 hours: a shortlist of creators with rates, audience breakdowns, recent performance, and recommended deal structure.
We write the brief, run it past the creator, and lock the integration spec. You approve it once. We handle revisions.
Content goes live on the agreed date. Two weeks later you get a full performance report — views, engagement, click-through, attributed conversions.
